The small business holders do not consider mobile apps to create a first-hand impression. Probably, it was true a few years back but present or future will not go in your favor without adding digital aid. The usage of mobile phones has expanded the dimensions to grow business either on a large or small scale. It has been estimated that 81% of mobile users look for online stores to purchase products. In this scenario, if a business has online existence either in the form of a website or app, it will help to grow filthy rich.
The mobile phone users are spending excessive time using mobile apps. Approximately, 90% time of mobile users is being surfed on mobile apps. Before developing a mobile app you must analyze all the aspects related to your business. For example, what is your strategy to promote a mobile app? What are your plans to develop a functional mobile app? Why you need a mobile app when you already have a website? What is the targeted group of potential buyers?
Set goals to accomplish:
It is very necessary to establish some goals or agendas to develop mobile apps. Every business has a different mobile marketing scheme that helps you to map out the top features of your mobile app. Consulting an authentic mobile app development company in Doha, Qatar brings cumulative benefits to save your time and money by monitoring your in-house capabilities. Your app must have attractive features to solve the problem of customers. You should focus on the excellent user experience.
Mobile apps vs. mobile website:
There is a huge battle going on between mobile apps and mobile websites. The professional mobile app development company in Doha, Qatar has experienced mobile app developers to assist the online presence of your business. However, approximately 26% of buyers find ease to use mobile applications for online surveys of products or services. There are a few benefits that encourage you to go invest in developing mobile apps rather than a website.
- Personalized platform:
A mobile app is considered a more personalized tool than a mobile website. For snappy user experience, mobile apps are highly recommended. The easy-to-access payment method, store location alerts, and packages attract customers by winning their trust.
- Allows swift social networking:
The mobile apps are a source of social networking between customers and your company. The customers are connected to other social platforms via mobile apps. This linkage allows expanding your brand on multiple social networks.
- Push notification sends messages or notifications on mobile devices:
The message or notification sent by you is worthy to consider by buyers. You can update your customers about offers, deals, news, launching dates of your products, and many more by notifying them.
- Brings loyalty of customers:
Every effort you put into your business brings valuable rewards for potential and loyal customers. This reward system, in turn, will generate revenue for your business. More customers will be attracted to your brand.
What you will get in return from mobile apps?
- Access to mobile apps has increased the visibility of your brand. A good IT solution company in Doha, Qatar helps to generate leads for your online business via mobile app.
- No doubt, mobile apps are considered to increase the demand for your products and it drives sales. Domino’s Pizza is worthy to mention here. Within the first six months, a 28% rise in sales was observed. Today 52% of orders are placed via the app.
- The mobile apps are excessively important to create brand awareness. A customer mentions your brand first before mentioning your products or services.
- As compared to traditional customer service, mobile apps play a vital role to solve the queries of customers.
- As compared to other means of communication including email marketing, social media marketing, billboards, social media or TV ads, or anything else, the promotional offers and ads on mobile apps are more impactful. It brings customer loyalty. Starbucks is worthy to mention here. There is a special star point system on their app to attract potential customers. They have set a reward for customers whenever they visit their outlet.
The future of your business is in the hands of mobile apps. The existence of 1.5 million apps on Google Play Store and Apple’s App Store highly emphasizes the development of mobile phone apps. A strong brand existence is firmly linked with your online presence through mobile apps. However, developing a mobile app is always a demanding job. You need expert and professional mobile app developers that have the ability to analyze multiple aspects of your business to develop a robust mobile app. By keeping all these aspects in your mind, you should consult the best IT solution company in Doha, Qatar to get endless benefits.